In 2014, Wolfgang Grabher decided to climb Antarctica's highest mountain.
In 2014, Wolfgang Grabher
decided to climb the
highest mountain in Antarctica.
decided to climb the
highest mountain in Antarctica.
Mount Vinson, one of the legendary Seven Summits, at almost 5,000 meters high. But before he took on the icy challenge, he had to clarify a much more fundamental question:
Mount Vinson, almost 5,000 meters high, one of the legendary Seven Summits. But before he faced the icy challenge, he had to clarify a much more fundamental question:
How can you fully and naturally nourish the body
under extreme conditions without carrying unnecessary ballast?
How can the body be fully
and naturally nourished under
extreme conditions, without
carrying unnecessary weight?
AS A TRAINED CHEF, WOLFGANG KNEW:
He could not have embarked on this expedition with conventional foods or artificial supplements.
So he searched for a real, natural solution and began
to research. It quickly became clear: What is commonly considered healthy,
fruits, vegetables, superfoods, was in reality impractical,
incomplete, and inefficient.
Because most natural foods consist of 80–90%
water. If you remove that, mostly only sugar remains.
To meet his daily nutritional needs, Wolfgang would have had to
carry several kilograms per day. Over 40 kg of
additional weight, with transport costs of around $50
per kilogram.
So he searched for a real, natural
solution and started researching. It quickly
became clear: What is commonly considered healthy, fruit,
vegetables, superfoods, was in reality
impractical, incomplete, and inefficient.
Because most natural foods
consist of 80-90% water. If you remove that
, mostly only sugar remains.
To cover his daily nutrient needs,
Wolfgang would have had to carry several kilos per day
. Over 40 kg of additional weight, with
transport costs of around 50 dollars per kilo.
solution and started researching. It quickly
became clear: What is commonly considered healthy, fruit,
vegetables, superfoods, was in reality
impractical, incomplete, and inefficient.
Because most natural foods
consist of 80-90% water. If you remove that
, mostly only sugar remains.
To cover his daily nutrient needs,
Wolfgang would have had to carry several kilos per day
. Over 40 kg of additional weight, with
transport costs of around 50 dollars per kilo.
FOR WOLFGANG, THIS WAS INCOMPREHENSIBLE:
We send rockets to the moon,
but there is no food that can fully and naturally nourish the body?
We send rockets to the
moon, but there's no
food that can fully and
naturally nourish the
body?
So he decided to take action himself. He put the expedition on hold and instead developed what he had been looking for.
A food that would fully nourish the body with only 800 kcal per day. It had to be purely plant-based, 100% natural, and scientifically sound.
So he decided to take action himself.
He paused the expedition and instead developed
what he had been looking for.
A food that fully nourishes the body with only 800 kcal
per day. It had to be purely plant-based,
100% natural, and scientifically proven.
He paused the expedition and instead developed
what he had been looking for.
A food that fully nourishes the body with only 800 kcal
per day. It had to be purely plant-based,
100% natural, and scientifically proven.
The idea for SUN MINIMEAL was born.
"All nutrients contained in MINIMEAL have ripened under the sun."
– Wolfgang Grabher
AFTER SEVERAL YEARS OF DEVELOPMENT, THE TIME CAME IN DECEMBER 2016:
Wolfgang ascended Mount Vinson, with his own development in tow.
Today, SUN stands for a revolution in nutrition.
Proof that health, simplicity, and sustainability
are not a contradiction, but the new standard.
With the largest investment in the history
of all TV startup shows, the company received
an incredible 4 million Euros at
2 Minuten 2 Millionen in February 2025.
More and more people are discovering the convenient
minimeals in their daily lives: whether they want to save time, eat healthier,
lose weight, or boost their performance.
SUN makes complete nutrition
easier than ever before.
Today, SUN represents a revolution in
nutrition. Proof that health,
simplicity, and sustainability are not contradictions,
but the new standard.
With the largest investment in the
history of all TV startup shows, the company
received an incredible 4 million Euros on "2 Minuten 2 Millionen" in February
2025.
More and more people are discovering the practical
mini-meals in their daily lives: whether they want to save time, eat
healthier, lose weight, or boost their
performance. SUN makes wholesome nutrition easier than ever before.
nutrition. Proof that health,
simplicity, and sustainability are not contradictions,
but the new standard.
With the largest investment in the
history of all TV startup shows, the company
received an incredible 4 million Euros on "2 Minuten 2 Millionen" in February
2025.
More and more people are discovering the practical
mini-meals in their daily lives: whether they want to save time, eat
healthier, lose weight, or boost their
performance. SUN makes wholesome nutrition easier than ever before.