Berlin, May 16, 2024. At the GREENTECH FESTIVAL 2024, the Swiss food producer SUN AG is launching a global campaign with the motto #raceforsoil is intended to draw attention to the threatening decline of fertile agricultural land.

This mission is already supported by numerous prominent people such as Joey Kelly, Timo Scheider, Hansi Hinterseer and now also by the Rosberg RXR Racing team.

For more than 50 years, we have been losing approximately 1% of the fertile agricultural land that serves as the basis for our survival. This equates to approximately 10 million hectares per year. Soil is a non-renewable resource for our generation and those to come, as it can take over 100 years for one centimeter of fertile soil to develop.

A Western diet requires up to one hectare of fertile soil per person. However, only 0.18 hectares per person are available worldwide.

Using the latest technologies, SUN AG has developed a naturally complete meal replacement called SUN Minimeal. It's a purely plant-based food specifically formulated to naturally provide all essential nutrients in the right amounts at only 800 kcal/day, while simultaneously saving 90% of food waste, garbage, and valuable agricultural land. Compared to fruit and vegetables, it also saves approximately 90% of sugar and 50% of costs.

Especially if you want to eat naturally, sustainably and without much effort while on the go, SUN Minimeal is the ideal companion.